S136-End of an Era Holden 4 sizes
End of an Era
This design comes in 4 sizes
5 x 7 inch ,6 x 10 inch, 8 x 11 inch and 9.5 x 14 inch
Included in the pack is a colour chart for each design and the 4 sizes
The car is a 1948 FX Holden sedan, the first car made in Australia by Holden..The Headstone is a representation of the badge that was on the front of that car, the background is the Sydney harbour bridge and the roling hills of the countryside and of corse the map of Australia.
Artwork by Peter McKinnon
Sold exclusively by U and I Unique embroidery and art
Early history
The history of Holden dates back to 1856, when James Alexander Holden started as a saddlery business in Adelaide, South Australia.
The firm evolved over the years, progressing from repairing car upholstery to the full-scale production of vehicle body shells.
In 1924, the company became the exclusive supplier of American car manufacturer General Motors in Australia.
Throughout the 1920s Holden also supplied tramcars for Melbourne.
In 1931, the two companies merged to become General Motors-Holden's Limited (GM-H).
In 1936, Holden opened a new HQ and assembly plant at Fishermans Bend in Port Melbourne.
During the war years, Holden's car production was diverted to the construction of vehicle bodies, weapons, aircraft and engines.
After the war, Holden returned to producing vehicle bodies for several car brands including Buick, Chevrolet and Vauxhall.
In 1948, the company finally achieved its long-term goal of manufacturing the first all-Australian motor vehicle.
On November 29, Prime Minister Ben Chifley unveiled the first Holden 48-215, which became affectionately known as the "FX".
The FX, was a robust and economical family sedan, designed for the Australian environment.
The price was set at $733 (including tax), which represented a staggering 94 weeks wages for the average worker at the time.
Despite this, the car was an immediate success and Holden could not satisfy demand quickly enough.
18,000 people had signed up and paid their deposit without even having seen the vehicle.
THE FUTURE
2020
General Motors Holden has announced the company will stop making vehicles by the end of 2017.
Nearly 3,000 Holden workers are set to lose their jobs over the next four years as the iconic car maker winds down its Australian operations.
